Affiliate marketing is one of the most powerful and effective means of gaining new customers, regardless of your product or service.
Affiliate marketing exposes your business to new customers. Additionally, when you initiate an affiliate marketing campaign, you're in control. You can choose Affiliate dove to get more information on affiliate marketing.
You determine the commission rate you pay and pay only when your affiliates make a sale. It's a no loss operation for you because you only pay when a sale is made.
When you start an affiliate program you have the choice of handling the operations yourself or having it managed by an affiliate network. The costs for either choice are reasonable and generally start around a few hundred dollars.
Additionally, as a business owner don't forget that many of your costs may be tax-deductible. To start an affiliate marketing program in house, costs will include:
- Affiliate management software
- Affiliate marketing support including a website that answers affiliate questions and a means for them to contact you if any issues arise.
- Affiliate marketing materials including banner ads, copy, coupons, and promotional content.
- An affiliate marketing contract agreement.
- Tracking software to track cookies, click through, payments, etc.
- If you choose to hire an affiliate network to handle your program they generally charge a flat fee or a percentage of what you pay out each month.